Senior Web Copywriter and Content Strategist at Webcopy+, which helps designers and businesses boost online traffic, leads and sales with optimized web copy. Clients range from independent retailers to some of the world’s largest service providers, including AT&T and Scotia Bank.
Specialties: Rick advocates clear, concise and objective website content that promotes readability and usability, and conducts web content studies with organizations in Europe and the U.S., including Yale University.
He speaks frequently at Web-related forums, including MarketingProfs, Small Business BC, Editors’ Association of Canada, Content Convergence & Integration, SUCCESS and HRMA. Rick also serves as a Web committee advisor with organizations, including Langara College and Vancouver Career College, and is the National PR Chair for the Graphic Designers of Canada (GDC).