My creativity was sparked very early in life. It began while studying visual arts and art history and discovering my passion for drawing and painting. This exposure in my formative years would be the start of my career in the visual communication world. While photography was and still is a passion, creation through graphic design became the primary focus. The ability to direct the aesthetic of a brand and shape its public perception had a powerful allure, I fell in love with the idea of giving a visual voice to ideas. Above all else I wanted to see my clients have success with their business/brand, so it's of utmost importance that the creative reflect who they are as well as draw people to their brand.